AI Insights · Timothy · April 2022
Top 5 Investing and Financial Management Apps on iOS in New Zealand - Q1 2022
Discover the performance of the top 5 investing and financial management apps on iOS in New Zealand during Q1 2022. Learn about their download trends, active user numbers, and more.
Throughout the first quarter of 2022, the top 5 investing and financial management apps on iOS in New Zealand showcased varied performance in terms of downloads and active users. Data from Sensor Tower provides insights into the trends for Sharesies: Easy Investing, Crypto.com - Buy Bitcoin, ETH, MetaMask - Blockchain Wallet, Binance: Buy Bitcoin & Crypto, and OpenSea: NFT marketplace.
Sharesies: Easy Investing experienced a decline in weekly downloads throughout the quarter. Starting at 12.5K in mid-January, the numbers gradually decreased, reaching around 1.6K in early March. However, there was a slight uptick to approximately 2.1K by the end of March.
Crypto.com - Buy Bitcoin, ETH saw a consistent decrease in weekly downloads, starting from 2.1K in early January and dropping to 860 by the end of March. The app maintained a steady number of weekly active users, fluctuating between 10.9K and 11.7K throughout the quarter.
MetaMask - Blockchain Wallet showed a similar pattern in weekly downloads, beginning at 650 in late December and peaking at 1.9K in late January. By the end of March, downloads had decreased to around 375. Weekly active users peaked at 5.9K in late January but saw a gradual decline, ending the quarter at approximately 4.6K.
Binance: Buy Bitcoin & Crypto exhibited fluctuating download numbers, starting at 655 in late December and peaking at 1.1K in mid-January. The numbers dropped to 468 by late March, with a slight recovery to 673 in the final week. Active users followed a similar trend, peaking at 11.4K in early January and fluctuating around 8K to 9K for the remainder of the quarter.
OpenSea: NFT marketplace experienced a significant drop in weekly downloads from 544 in late December to 233 by the end of March. Active users mirrored this trend, starting at 1.3K and peaking at 2.8K in late January before declining to 1.1K by the end of the quarter.
For more detailed insights and data, visit Sensor Tower.